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Profit Margin Calculator

Calculate profit, profit margin and markup from your revenue and cost — with optional operating, marketing, payroll and tax lines for gross, operating and net views.

Written and reviewed by the CalcBundle editorial team. Transparent formulas · results are estimates, not advice.

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Profit margin

Enter revenue greater than zero to calculate profit margin.

What is a profit margin calculator?

A profit margin calculator turns revenue and cost into profit, profit margin and markup. It is the quickest way to see how much of each sale you actually keep, and to avoid the classic mistake of confusing margin with markup.

How is profit margin calculated?

  • Profit = Revenue − Cost
  • Profit margin = Profit ÷ Revenue × 100
  • Markup = Profit ÷ Cost × 100

Add operating expenses, marketing, payroll and taxes to also see operating and net margins.

Margin vs markup

This distinction matters. Margin measures profit against the selling price; markup measures it against cost. A product bought for $6 and sold for $10 has a $4 profit — that is a 40% margin but a 66.7% markup. Pricing from markup when you mean margin leaves money on the table. For the reverse (setting a price for a target margin) use the product pricing calculator.

Example

Revenue of $10,000 with $6,000 of cost gives $4,000 profit, a 40% margin and a 66.67% markup.

Related calculators

See gross margin for the COGS-only view, contribution margin for per-unit economics, and the business profit calculator for a full P&L.

Frequently asked questions

What is profit margin?

Profit margin is profit expressed as a percentage of revenue. Profit = revenue − cost, and profit margin = profit ÷ revenue × 100.

What is the difference between margin and markup?

Margin is profit as a percentage of the selling price; markup is profit as a percentage of the cost. A 40% margin equals a 66.7% markup on the same numbers. Confusing the two leads to underpricing.

How do you calculate profit margin?

Subtract cost from revenue to get profit, then divide profit by revenue and multiply by 100. For $10,000 revenue and $6,000 cost, profit is $4,000 and margin is 40%.

What is a good profit margin?

It varies widely by industry and business model. Software often has very high margins; retail and food service run thin. Compare to peers and track the trend rather than chasing a universal number.

Disclaimer. This calculator provides estimates for informational purposes only. Results are based on the information you enter and the assumptions used by the calculator. Actual financial, tax, business valuation, lending, marketplace or investment outcomes may differ. Consider consulting a qualified professional for decisions involving significant amounts of money. Results are estimates based on the revenue and costs entered.